An 8 week email course that guides you through the Ikigai for Founders Lite Miro board. We're making this product available until the end of January to give you a chance to try out the Ikigai for Founders framework with some help from our email course.

Each week we will send you an email that explains in detail each section of the Miro board. Firstly we'll take you through the four big questions the board asks:

• What do you believe in?

• What do people need?

• What will they pay you for?

• What are you great at?

The email course will then move on to the intersecting areas on the Ikigai framework and help you understand how to define your:

• Purpose

• Vision & Mission

• Customer persona & Promise

• Only-ness

We've also added a sprinkling of inspiration in the form of examples of what other brands are doing to build magnetic purpose-driven brands.

If you decide you need more help or a higher fidelity tool, you can also use the included £25 voucher on any Minimum Viable Branding tool!

If you want to go through the course faster, just let us know and we'll speed up your emails.

When the course ends, we'll add you to our newsletter so you can continue your brand building journey. You can unsubscribe from this at any time.